Felipe Veit
AI Adoption Lead, Unilever
Felipe Veit is AI Adoption Lead at Unilever, where he drives the enterprise-wide deployment of artificial intelligence capabilities across marketing, supply chain and operations. His work is squarely focused on bridging the gap between technical models and real-world business value: helping teams adapt, implement and scale AI in ways that are aligned with people, purpose and profitability.
With a background spanning the FMCG and chemical industries, Felipe brings a practical lens to AI, emphasising non-technical stakeholders and sustainable change. He writes and speaks about the “ADAPT” method for career and organisational reinvention in the age of AI, focusing on adaptability rather than just coding.
